About Us | Martinsville Urgent Care & Primary Care

About us

A small-town practice doing serious medicine.

Locally owned. Independently run. Built one neighbor at a time. This is the story of how we got here — and where we're heading.

The story

Nineteen years of Saturdays.

Martinsville Urgent Care opened its doors in 2007 because the math wasn't adding up for our community: a fever on a weekend shouldn't mean four hours in an emergency room and a thousand-dollar bill. A sprained ankle on a Sunday shouldn't ruin the start of a Monday work week.

So we built a clinic where the people who actually live here could come for the everyday things — coughs, cuts, x-rays, physicals, the surprises that fill a parent's week. We were the first urgent care in Martinsville, and through flu seasons and a pandemic we've stayed open and stayed local.

Nineteen-plus years later, a lot of our patients have been our patients for most of that time. We know their kids' names. We know which arm they prefer for shots. That's not unusual for a small-town clinic — but it's never something we take for granted.

In 2026 we did what our patients had been asking us to do for years: opened a brand-new primary care practice downstairs. Same building, new staff, deeper relationship — for the parts of your health that don't fit in a single visit. Use the back parking lot and follow the signs to find us. Urgent Care is upstairs, Primary Care is downstairs.

We're locally owned, independently run, and proud to be Martinsville's. When you walk in, you're supporting a small business that lives and works here too — not a regional health system three states away.

One building.
Two practices.
Same family.

When you arrive at 1044 East Church Street, you're choosing your level — urgent care upstairs, primary care downstairs — but you're walking into one team that's been part of this town for nearly two decades.

↑

Upstairs

Urgent Care

↓

Downstairs

Primary Care

The team

The people who work here.

A small group of providers and staff, most of whom you'll see every visit. We like it that way.

Founder

Urgent Care & Primary Care

Amber Patterson, MSN, FNP-C

Amber Patterson, MSN, FNP-C, is a Family Nurse Practitioner, healthcare entrepreneur, and lifelong Martinsville resident with more than 24 years of healthcare experience in urgent care, primary care, critical care, and hospital medicine. She is the owner and operator of Martinsville Urgent Care and founder of Martinsville Primary Care, where she is committed to providing high-quality, patient-centered healthcare to the local community.

Amber earned dual bachelor's degrees in Nursing and Health Sciences Administration from James Madison University and later completed her Master of Science in Nursing as a Family Nurse Practitioner at Old Dominion University. Since becoming a provider in 2015, she has cared for thousands of patients across Southwest Virginia with a focus on compassionate, evidence-based care.

In addition to her clinical experience, Amber is passionate about improving rural healthcare access and helping patients navigate preventive care and chronic disease management. She is certified through the American Academy of Nurse Practitioners and is an active member of several professional healthcare organizations.

The whole crew

From front desk to exam room — meet the team.

Front office, MAs, nurses, X-ray techs, and providers — every person you'll meet on a visit. Most have been here for years. They'll know you by your second appointment.

We treat people, not patients.

The Martinsville Urgent Care staff in front of the building

What we believe

How we try to practice medicine.

Treat people, not patients.

Names matter. So does eye contact, follow-up, and remembering what was going on in your life last visit.

Don't waste time.

Your time, our time, the day's time. We track our wait times, communicate clearly, and respect that you have a life outside this exam room.

Be honest about cost.

Self-pay rates up front. Insurance billed straightforwardly. No surprise statements three months later that nobody warned you about.

From our patients

What people say.

Knowledgeable, kind, and helpful. They take the time to listen and do all they can to get us back on the road to recovery.
— Donna M.

Professional, friendly, compassionate, knowledgeable. They're my go-to when my family needs immediate care.
— Kay F.

We can't say enough positive words. Every visit is professional, caring, and prompt. We recommend them for all your medical needs.
— Kristi G.

Become part of the practice.

Walk in for urgent care, or schedule your first primary-care visit. Either way — welcome.

Urgent Care Primary Care